About the Client

Wavicle helps enterprises turn siloed data into a competitive advantage. But their LinkedIn presence didn't reflect that as market leadership. They didn't need more followers for the sake of growth. They needed visual influence, credibility through meaningful engagement, and a community of decision-makers who saw Wavicle as the data transformation partner of choice.

Scope of Work

Linkedin Growth Strategy and Execution

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THE CHALLENGE
Bridging hidden expertise to visible market leadership

The goal was to evolve LinkedIn from a static company page to a page that reflects the hidden growth stories.

Their ambitions were clear:
01
Build a community of decision making influencers
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02
Establish thought leadership that resonated with their ICP
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03
Communicate their offerings with clarity and intent to garner conversations
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04
Drive meaningful engagement that translated to business opportunities
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THE APPROACH

Strategic storytelling with visual impact

We architected a three-pillar LinkedIn ecosystem that replaced cookie-cutter content with visuals that authentically told Wavicle's story.


Precision audience targeting

Precision audience targeting

Every post was designed around the needs, challenges, and priorities of Wavicle's core industry verticals.

Engagement-first content design

Engagement-first content design

We established a disciplined publishing cadence that favored conversation over broadcasting. Content was built to invite responses, not just impressions.

Visual storytelling posts

Visual storytelling posts

In a sea of text-heavy posts and stock images, we introduced custom visuals and infographics that simplified complex data concepts.

THE WORK
Content That Connects
IMPACT
Growth we can measure

The channel achieved a sustained engagement rate of 11.85% and a follower growth rate of 8.6% in a span of 12 months. This reflects consistent and high-intent engagement from their target audience.

1.4 MN
Total impressions across the year
9k+
Total reactions across the year
96+
Reposts
8.6%
Follower growth
THE OUTCOME
LinkedIn became a growth channel

Wavicle achieved what eludes most B2B companies: evolving from visibility to credibility to community. LinkedIn turned into a true business asset in 12 months.

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Thought leadership posts

Insight-driven posts from experts resonated with the audience and positioned Wavicle as a credible voice in data analytics and digital transformation, sparking meaningful industry conversations.

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Event content

Event promotions and post-event recaps delivered higher-than-average engagement, showing strong audience interest in Wavicle's industry presence.

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Award announcements

The announcements post reinforced credibility, attracted new audiences, and validated Wavicle's expertise.

Ready to Build Your Own LinkedIn Success Story?

If you want your brand’s LinkedIn to shift from ordinary to extraordinary, TTC helps you build a growth engine powered by storytelling, strategy, and data-led execution.

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